Apple's & Spotify's Distributor Tiers Raise the bar for Catalog Management
Audible Magic Offers New Services to Manage Distribution Conflicts
In 2018, the top digital service providers (DSPs) publicized their preferred distribution partners and their ranking criteria. For Apple, whose ranking criteria includes exceptional content review" and "low rejection rate," CD Baby and The Orchard made the "Preferred Plus" list. For Spotify, whose criteria lists "preventing infringement content," The Orchard made the "Preferred" list while CD Baby made the various "Recommended" partner lists.
a 9.2% increase over 2017 - Buzz Angle
The challenge of adhering to these strict DSP guidelines while the keeping pace with the huge growth in the space is daunting for digital distributors. Digital distributors must manage current catalogs and ingest large numbers of tracks every day in an efficient and cost-effective way. Buzz Angle Music’s 2018 report on U.S. music consumption indicated that the number of unique titles audio-streamed was 36.3M tracks, a 9.2% increase over 2017. The sheer number of tracks eliminates manual review and metadata checks prove to be unreliable.
As a result, digital distributors use automated content recognition (ACR) technologies to scan new releases, as well as their back catalog, to ensure they can meet these strict content review requirements. A distributor can improve their overall score and ranking if they can deliver a clean catalog that doesn’t create a lot of copyright ownership conflicts at a DSP. The impact on their business is significant. For example, as an Apple Music Preferred Plus distributor a company will have access to support for advanced customer features and analytics as well as early access to product features.
Audible Magic’s newly launched services, RightsAudit™ and RightsRx™ are a great cost-effective way to proactively identify potential ownership conflicts prior to delivering to a DSP. Audible Magic’s ACR technology combined with one of the most comprehensive and most up-to-date reference databases in the world provides a highly accurate and method to compare audio and video recordings.
Learn more about The Orchard and CD Baby partnering with Audible Magic for catalog management.
The Orchard Partners with Audible Magic to Address Industry-wide Problem of Verifying Music Rights Ownership
Audible Magic Announces Two Services to Impede Improper Distribution of Music
Los Gatos, Calif., (February 26, 2019) – Audible Magic announced two new services, RightsAudit™, and RightsRx™ to address the industry-wide problem of distribution conflicts between rights owners and their respective music catalogs. As the world’s leading music and video distribution company, The Orchard has long recognized Audible Magic’s value and trusts them to strengthen their well-versed rights management procedures.
The process for music distributors to verify rights ownership across more than 200 territories before new music is added to a catalog is complex and extremely challenging. Both Audible Magic’s services dramatically simplify the determination of a conflict. The service will identify a whole track or clips from that track that have been registered by other rights holders in any territory. A conflict exists if a match is found both with the audio of the underlying sound recording and more than one rights owner has registered that content in the same territory.
Audible Magic’s, industry-leading, Emmy award-winning, content recognition technology performs a deep analysis that reveals conflicts often in small clips of music audio. Audible Magic’s catalog contains rights ownership information on over 25 million music tracks.
Both services are monthly subscriptions and can easily fit with a company’s content management system and existing workflows. RightsRx™ is an entry-level lower cost version of RightsAudit™.
“We are excited to offer these two services to begin to address a significant industry-wide problem, in an easy and cost-effective way,” said Vance Ikezoye, President and CEO at Audible Magic.
“Audible Magic’s tools provide a huge service to us. Rights management is an essential part of the business and it is important to make sure artists and labels are getting the revenue they deserve,” said Tucker McCrady, EVP & General Counsel at The Orchard.
Learn more about RightsAudit™ and RightsRx™.
About Audible Magic
Founded in 1999, Audible Magic is an Emmy award-winning, trusted software, and services company enabling the efficient and accurate management of copyright compliance and licensing in the music and entertainment industries. Audible Magic’s robust, scalable solutions enable digital service providers such as Facebook, Vimeo and DailyMotion hosting user-generated content to proactively and in real time to identify and comply to often complex right’s holder requirements. As an independent third-party vendor with 20 years of expertise in copyright compliance, Audible Magic is meeting the needs of the rapidly growing user-generated content hosting and streaming entities. For more about Audible Magic visit. www.audiblemagic.com.
About The Orchard
The Orchard is a leading music distribution company operating in over 40 markets worldwide. With a comprehensive artist & label services offering including full-service marketing, sync licensing, comprehensive video services, transparent data analysis, advertising, rights management, digital and physical distribution and more, The Orchard empowers creators and businesses to grow and adapt in the dynamic global industry. For further information, visit www.theorchard.com.
Press Contact
Audible Magic Corporation
Julia Hutchinson