Trident Embeds Audible Magic Digital Fingerprinting into Digital TV Platform
OEMs and Application Developers Can Easily Offer New Capabilities for Social TV, Direct Ad Response, and Personalization
LOS GATOS, CA and SUNNYVALE, CA, August 29, 2011 - Audible Magic today announced that Trident Microsystems has integrated its SmartID automated content recognition system onto its digital TV (DTV) platform. Based on Audible Magic's patented digital fingerprint content identification technology, the SmartID system will help Trident OEMs and ODMs and their application developers more fully capitalize on new opportunities in the emerging social TV, interactive advertising, and personalization markets.Read more