The Market: Colleges And Universities
In the ever-evolving world of technology, art and communications, colleges and universities are uniquely positioned to help educate and build the next generation of “digital citizens.”
Audible Magic’s CopySense products and services with the integrated Graduated Response software automatically capture the attention of users at the time of an infraction. This enables administrators to leverage the “teachable moment” to provide education that supports their campus academic and judicial policies.
“More than 40 billion songs were illegally downloaded in 2008 — that equals roughly 95% of all music downloads.”
Complying with the HEOA
In August 2008, Congress passed the Higher Education Opportunity Act (HEOA), which was crafted to help curb the rampant and illegal sharing of copyrighted audio, video and textual materials across college networks.
If you are one of the more than 6000 colleges or universities that receive some form of Federal funding, you are impacted by the Higher Education Opportunity Act.
Why the focus on colleges and universities?
Today’s students are more technologically savvy than ever. High school students, accustomed to the ease and immediacy of communicating over popular social networks, are also notorious for freely downloading and sharing copyrighted audio and video files. When they matriculate on to college, they bring their peer-to-peer (P2P) networking habits along with them.
Audible Magic's CopySense appliance and CopySense compliance service uniquely enable colleges and universities to fully comply with the provisions of the HEOA. And administrators can take pride in the fact that they are helping to create a new generation of computer users who understand and support the copyrights and intellectual property rights of others.